
We help ambitious women business owners turn their overworked hustle into a thriving company with a self-led team—so they can scale with ease, enjoy more freedom, and finally live the life they’ve been working so hard to achieve.
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You thought building a team would give you freedom, but instead you feel trapped in your own business.
Your team drains your time, energy, and payroll — and you’re still the one carrying the weight.
You’re constantly putting out fires, re-doing work, and wondering if you’re even cut out to lead. The harder you work, the more burned out you feel.
Deep down, you know you can’t scale without a team you can trust — but right now, your business feels like it’s running you instead of the other way around.

The 5 Secret Systems are simple, proven strategies that help female founders build a self-sufficient, high-performing team. Scale your business without burning out.

Clarify your offer, ideal client, and marketing message in 5 days!
A fast-track program for women entrepreneurs who are tired of spinning and ready to start selling.

Working with Jenny helped me gain much-needed clarity about the kind of support my business truly needed. I initially had assumptions about the role I was hiring for, but through this process, I was able to identify the critical position that would make the biggest impact. I also uncovered some mindset blocks—particularly around feeling undeserving of hiring skilled, experienced employees who wouldn’t require extensive training. This was a huge shift for me. Additionally, I now understand how important it is to clearly define roles and expectations for my team. When roles are vague or confusing, it creates unnecessary chaos. One of the most valuable takeaways was receiving a comprehensive hiring framework that I can confidently use to build a stronger, more aligned team.

I really connected with the session focused on handling conflicts that arise on your team. I've already applied the learnings several times where I take a step back and figure out what need is missing from my team member that's leading them to feeling the way they are feeling, and then working towards an action plan. I have noticed that not only are these conversations running more smoothly, but having a formula to use in the back of my mind helps me feel less nervous walking into those calls because I don't have to figure it out on the fly.

Before this training I was unaware of the difference between mission and vision, when in reality there is a big difference between the two terms, vision and goals. The Why, the end to be achieved and the mission and the set of means put in place to achieve a vision. The How to achieve a vision. As a leader, we must master our words well in order to avoid any kind of confusion of our approach in our companies and with our teams.




Jenny DuFresne is an international bestselling author, U.S. Marine Corps veteran, and Founder of Launch My Biz Academy, where she helps women entrepreneurs finally stop spinning their wheels and start building profitable, thriving businesses. She knows the struggles firsthand—burnout, self-doubt, and trying to do everything alone—which inspired her international bestselling book From Empty to Overflow: 5 Radical Actions Women Leaders Use to Rejuvenate, Grow Profits, and Inspire People. Jenny’s journey proves what’s possible: from the grit of Marine Corps bootcamp to the challenge of balancing leadership and life, she’s walked the hard road her clients are on now.
But Jenny didn’t just survive—she scaled. She grew a company from $0 to over $5.5 million, expanding from 6 team members to more than 65. Now, through Launch My Biz Academy, she shows women how to stop playing small, break free of limiting beliefs, and finally step into their power as confident CEOs. Her mission is urgent and clear: to equip women with the exact tools, strategies, and support they need to build businesses that not only create income, but impact and freedom.

The 5 Secret Systems are simple, proven strategies that help female founders build a self-sufficient, high-performing team. Scale your business without burning out.
In this live training, you will learn:

Clarify Your Offers. Align Your Messaging. Convert Ideal Clients.
This 4-week Bootcamp is for business owners who are ready to get laser-focused on what they offer and who they serve—so they can confidently attract the right clients and raise their rates.
Inside, we'll show you:

Click The Button Below And Give Me Your Best Email Address I'll Immediately Send Your FREE checklist and find the 5 hidden money leaks in your business so you can keep more cash without working harder.
